Here’s a shopping tip that I find saves me a lot of money. Don’t get too stuck on any specific brand name. If you do, you will find yourself paying a higher price for your items such as food, clothing, shampoos, etc. than you might otherwise pay. Why? If you are determined to always buy the same brand you will not be willing to consider other options that may be cheaper even though the quality might be the same. By refusing to budge from one specific brand you limit your choices and therefore you don’t always allow yourself to take advantage of the best deals. Also, chances are your specific brand will not always be on sale, so if you run out, you will be forced to buy it at regular price.
Although the familiar is comfortable, it’s not always the best choice. Be willing to try different brands at least once. If they are not as high quality as your favored brand, then at least you know not to buy it again. But if it is just as good, or perhaps even better, you know that this new brand can also be considered the next time you shop.