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business tips

Business

The Importance Of Building And Maintaining Good Credit For Your Business

good credit for your businessEven if your business is virtually a one-man band (which is to say, you are self-employed), it’s not a bad idea to establish a separate business entity, such as an LLC, an S-corporation, a C-corporation, or some other type of company as a way to avoid added taxation, limit liability, and protect your personal assets. And one of the greatest benefits you’ll gain along the way is the option to start building credit under your legal company name. You might not think it is terribly important to separate your personal credit score from your business credit rating. But what if you have to file bankruptcy personally, just for example? What if your business faces a liability lawsuit? You don’t want your business to get dragged down with you, or vice versa. The point is that building and maintaining business credit is important. Here are a few reasons why you need to establish good credit for your company.

For one thing, a separate credit identity can help to lend credibility to your business. If, at some point, you’re seeking lenders, investors, or partners, having a solid credit history established on behalf of your business can legitimize it to other business interests, improving your prospects. Even vendors along your supply chain may be more likely to do business with you when your credit is in good standing. And creditors will certainly look more favorably on the prospect of offering your business lines of credit when you’ve shown a proven ability to pay in a timely manner, building and maintaining your professional credit score along the way.

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Business

5 Cheap And Effective Marketing Techniques For Your Business

marketing your businessIf you’re someone who already owns a business or is about to start one, you are probably aware of the fact that there tends to be some pretty stiff competition out there. That’s a big part of the reason why over half of all companies close their doors within the first five years of opening them. Well, that and the fact that many try to cut corners on their marketing.

And here’s the thing: Even if you do have an awesome product or service, how much is it going to matter if no one really knows that it exists? That’s why we feel that it’s extremely important to make marketing a top priority. So, if you’re looking for some cheap and effective techniques to get the word out about your business, we have five solid ones for you below:

Cultivate relationships in social media. Aside from the fact that having accounts on Facebook, Twitter, Linked In, Instagram and even Pinterest are great ways to market your business, it’s also an easy way to connect with newspapers, magazines, radio stations, blogs and other media sources that you probably wouldn’t be able to any other way. So look for publications and other platforms and reach out to  a podcasting marketing agency that serves your demographic and try connecting with them. You never know what interview or story about you or your company could come out of it.

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Business

4 Pitfalls To Avoid When Starting A Home Based Business

tips for starting a home based businessDo you know why most home based businesses fail? The main reason is because the person running the business doesn’t understand the right way to go about doing it. What you need to keep in mind is that there are many pitfalls that you should avoid and I am going to tell you about the four most important ones.

Before I get to the four pitfalls, it is imperative that you have your business idea already in your head. Now, you don’t need it all perfected just yet, but learning about the pitfalls prior to coming up with the idea will only make things harder.

4 Pitfalls to Avoid

Working Without A Schedule – If you think you can work from home and not have a working schedule, then you are going to have a really tough time. The thing you need to understand is that you don’t have to work that much, but you always need to work around the same time. Even if this is only 30 minutes, it is better than nothing.   By creating a routine that you can follow, you will work more efficiently and feel more productive at the end of each day.

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Business

The Financial Benefits Of Having A Virtual Office

work from anywhere Technology has created many new and interesting opportunities for business owners, and one of those opportunities is the virtual office. Old fashioned ways of doing business are slowly but surely being edged out by new developments such as this. With the aid of high speed networking, several professionals can now collaborate on projects remotely, effectively eliminating the need to gather in a single office space. This arrangement can be very beneficial to businesses, especially from a financial perspective.

No Leasing Expenses
Office space can be very expensive. One of the most common problems for start-ups and small businesses is finding a way to finance expenses like this. By opting for a virtual office, you can eliminate the need for a brick-and-mortar office space entirely. Work can be done remotely from anywhere you like. Run your business from a home office, a local coffee shop, or anywhere you like–technology has made this possible for the first time in history. Take advantage of this exciting development and eliminate your leasing expenses.

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Business

5 Low Cost Recruitment Strategies For Your Business

business recruiting tips

 

 

 

Hiring new employees can be a time-consuming and expensive process for any business, but there are several great ways to offset the cost of recruitment. Dealing with employee turnover presents many hidden costs to businesses, including a loss of productivity and necessary investments in recruiting services. However, by implementing these low-cost strategies, alongside consulting with recruitment management experts like Alex Gotch, your business can cut the cost of recruitment and coast through this transitional period with ease.

Network with Company Alumni
One of your greatest recruitment resources is your pool of former employees. Before spending on expensive recruiting services and other hiring expenses, try networking with company alumni. You may find a former employee who’s ready to come back to the company, or you might find ex-workers who can recommend ambitious new faces for your company. One of the biggest benefits of this strategy is the option of hiring through someone you know and trust, and the low cost of recruiting through alumni is a great added bonus.

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